Definition

What is Page Speed?

How fast a page loads and becomes interactive — measured by Core Web Vitals and contributing to both ranking and conversion.

Page speed has two faces: technical metrics (LCP, INP, CLS) that Google uses as ranking signals, and the user-perceived 'this site feels fast' experience that converts visitors. They're correlated but not identical. To rank well, hit the Core Web Vitals thresholds on the field-data 75th percentile. To convert well, make the *first* interaction (typing, clicking) feel instant. InBuild's exported sites are static-rendered Next.js with `next/image` and `next/font` — both ranking and conversion metrics start good and stay good unless you actively break them with unoptimized scripts.

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